Sitemap - The sturcture of your site

A site map (or sitemap) is a list of pages of a web site accessible to crawlers or users. It can be either a document in any form used as a planning tool for Web design, or a Web page that lists the pages on a Web site, typically organized in hierarchical fashion. There two popular versions of a site map. An XML Sitemap is a structured format that a user doesn't need to see, but it tells the search engine about the pages in your site, their relative importance to each other, and how often they are updated. 

* Site map is an one single page you show the structure of your site its sections, the links between them, etc. 

* Site map has many benefit, not only sharing navigation and better visibility by search engines.

* It Provides to search engine immediately about any changes on your site.

* These instantly changes will be indexed faster than without using site map.

Creating and using Yahoo! XML Sitemap files

Generating sitemap files for Yahoo! is easy with the GSiteCrawler.

In order to submit your sitemap file to Yahoo!, you'll need to do the following:
Go to http://siteexplorer.search.yahoo.com
In the box for "My Sites", enter your site's main URL and click on "Add my site".

Google Search with new Website Testing algorithm.

It will be warning from the Google webmaster to all who are publishing duplicate contents on their websites, blogs, forums to get the back links for their websites . But in reality , they are not doing this in the white-hat seo guidelines according to Google . These are comes under the category of the Black-Hat seo.

Google will be launching its algorithm for punishing the SEO service providers who are using  duplicate content to optimize their websites in the next week.

For this Google will recently launching up its new algorithm  for Duplicate content suppliers on internet for seo. Google also changes its search techniques and its website testing technique (A/B testing).

Google New Algorithm

Before we dig into the implications for search, a brief primer:
Website testing is when you try out different versions of your website (or a part of your website), and collect data about how users react to each version. You use software to track which version causes users to do-what-you-want-them-to-do most often: which one results in the most purchases, or the most email signups, or whatever you’re testing for. After the test is finished you can update your website to use the “winner” of the test—the most effective content.

1. A/B testing : It will happened when users will try to access a particular URL and wants to redirect to the original URL and after then  compare the behavior of the user to know which page is more affective. 

2. Multivariate testing : It is when you use software to change different parts of your website on the fly. You can test changes to multiple parts of a page—say, the heading, a photo, and the ‘Add to Cart’ button.

Below are some guidelines for running an effective test with minimal impact on your site’s search performance.

Use No cloaking.

Use rel=“canonical” for testing

Use mainly 302s, not 301s.  for testing purpose

 For knowing weather you are being punished by Google or not in SERP. Check out here some best SEO Service providers and SEO Company here.

Why SMM is more important than SMO.

Listening, Content, Socialize and Measure could just as well be represented as a cycle, but I think the forward direction is important because you can’t reach outcomes without action. Any good social media marketing effort needs to begin with some kind of Listening program. 

That means using social media monitoring tools to collect, sort and manage social content according to topics being monitored.  Content is the glue that makes search engines work and content is a critical part of the social sharing experience within social media. 

Speaking of sharing, socializing with other like-minded individuals as a personal experience can fold well with brand interactions as long as the needs of the buyer persona has been reconciled with business objectives. Successful efforts within the social web can be measured, and should be, in a variety of ways.  Measurement justifies objectives and it’s important to identify the right tools for monitoring real time and web analytics.

Despite company marketing budgets on hold or in a state of ambiguity, businesses are scrambling over social media, trying to figure out how to boost sales and keep the customers they have.  SEO is an online marketing tactic that’s been tried and true for well over 10 years and is still earning its stripes in the marketing mix.

On their own, SEO and social media efforts offer companies attractive opportunities for reaching new customers, which is how many marketers implement them.

When you look at shifts in consumer information discovery, consumption and sharing, there’s no arguing with the intersection of search and the social web.  Searchers expect to not only find what they’re looking for on search engines, but to interact with the results, whether it’s through commenting, voting or sharing. As a result, social media affects SEO in numerous ways, creating opportunities for marketers.

Why Classifieds are important for SEO.

Classified ads are not only a great way to promote your business, but an excellent source of traffic and back-links. Write a compelling headline that describes what the ad is about. When writing your ad, lay out the essential information and show your potential customers how they will benefit from using your products. Include a call to action.

There are some top Do-Follow classifieds sites which will also give back-link for better SEO Services.

(01) Mangoclassifieds

(02) Khoju

(03) Classifiedadsonline

(04) Bharathunt

(05) Postclassicads

(06) Freeads360

(07) Adnsale

(08) Jippy

(09) Tamilclassifieds

(10) Ilisting365

(11) Oxyad

(12) Clickarena

Protect Your Profile From Facebook Dangers

Over the last few years, Facebook's growth has been phenomenal. The world's no. 1 social networking site also sometime back beat Google to become the most visited Web site in the US for an entire week at a stretch. However, the site has also lately being receiving lot of flak for its privacy policies. 

The problem lies with the nature of Facebook applications. When you launch a Facebook application, you first get past a permissions page. For example, the popular "MyCalendar" app requires information to "Your basic info", which includes your name, your profile picture, your gender, your networks, your user id, your friend list and any other information you made public.

Facebook Dangers

Random Friends Requests:

Every Facebook user has to brave this. And girls obviously face it far more than guys. The most common sight often noticed by users upon login is "New friend request -- Zero mutual friends?" In fact, most women would agree that 7 out of 10 requests are from random, unknown people who are not even remotely connected to them either through a common friend, or a mutual friend. No wonder many people like to keep their Facebook content protected from random surfers. 

List of top 10 Social Media Plugins For Blogger and Wordpress .

There is a list of some impressive plugins which will boost up your website SEO services . For this you must consult an SEO company India Which will tell you all the benefits of this how this will give boost in your site traffic and also you SERP's in Google , Bing, Yahoo MSN etc.

Blogger and Wordpress Social Plugins

There are some WordPress and Blogger plugins you should consider.

1: Audio player:

A simple mp3 player for all your audio needs. You can customize the player’s color scheme to match your blog theme, have it automatically show track information from the encoded ID3 tags and more.

2: Viper’s Video Quicktags

Super-easy way to add videos from YouTube and other video sharing platforms to your posts.

3: Photo Dropper

Lets you easily find and add creative commons licensed photos to your posts from Flickr. You can watch a quick tutorial here about how Photo Dropper works.

4: Sexy bookmarks

Nice visual graphics that encourage your reader to share your posts (as seen on this site). You can select from dozens of social sites, though I recommend keeping it to 5-7 popular sites so you don’t overwhelm your readers.

5. Digg Digg

This popular plugin lets you incorporate all of your social sharing buttons into a customizable bar that sits on the top or side of each blog post for easy sharing. Digg Digg lets you choose which buttons you want to display, and whether you want a floating sidebar (all the rage lately) or a top bar. 

5: FBLikebutton

Allows you to configure and display the Facebook Like button before and/or after each post and/or page. If you want to increase your visibility on Facebook, this is a required plugin.

6: Tweetmeme Retweet button

It’s ubiquitous now. The TweetMeme Retweet button is the de facto standard in retweeting – used by some of the biggest websites in the world. It increases your reach across the web.

7. Photo Dropper

Creating visually appealing content for your blog has become increasingly important, especially now with the advent of Pinterest. But finding royalty-free images that don’t look like ’90s clip art can be a pain. Photo Dropper is a free plugin that aggregates creative commons images and makes them available to you from directly within your WordPress dashboard.

8. SEO Rank Reporter

This plugin gives you the ability to keep track of the keywords you want to rank on or are already ranking with inside the comfort of your WP dashboard. It can even issue you a report every three days by notifying you via email whenever certain keywords experience major changes in search engine ranking. A smart tool to help you monitor where your website stands in the search engine wars.

9.WP Smush.it

Images are the most resource-intensive content on a webpage. So, if you’re looking for faster load times, which Google has already announced is a factor in determining search results, then optimizing pictures is a good place to start. Smush.it automatically optimizes image compression when images are uploaded to your media library, and provides a simple interface where you can decide exactly how big or small you want your image to be. A no-brainer addition to your collection of plugins.

10. JQuery 5 for Blogger:

JQuery 5 In One Image Effects For Your Photos On Blogger. The neat thing about this is you just have to add some jQuery and Css to your template (We make it easy) then you can easily add from 5 hover effects to add some spice to your blog images.

Major Steps for ON- page & OFF- page optimization in SEO

Google recently announced that it will start penalizing overtly SEO-optimized sites and start promoting sites with high quality content instead. Thus, the guidelines that follow should be taken as just that – guidelines – and not gospel. While you certainly want to ensure appropriate on-page SEO, fine-tuning it to perfection might actually harm you. More on this at the bottom of the post.

SEO Services, SEO Company India

Steps For  ON-Page Optimization :

  

1.   Choose a Good Keyword

Place your primary keyword once at the very beginning of your content and once at the vey end. Don’t overdo it placing it lots of times into the content. Keep it natural.

2.   Choose TITLE tag

You must place the title of your site trying always to use your main keyword.

The HTML code is

<title>Your title goes here</title>

As an example, for this site it could be

<title>Franchise Business</title>

3.   Make “Good” Description & Keyword Tags

4.  Use the Keyword in Your Heading Tags and Body Content 

<meta name=”keywords” content=”Your keywords go here”>

Use bold, italice and underline features for your main keywords. Don’t over do it but use it properly. You can bold your primary keyword at the very beginning and at the end of your content. Also, underline or italice it once in the middle. Just look natural!.

5. ALT Tag: 

<img border=”0″ src=”http://www.Your domain here.com/images/1.jpg” alt=”Your text here”>

Steps for OFF-Page optimization 

Organic traffic is so valuable since it is free and targeted. Understanding and implementing Off Page SEO Techniques is important to rank higher in search engines like Google, Yahoo and Bing.Search Engine Optimization (SEO) is a process that includes a number of elements to insure a more favorable position for your website in search engine result pages like those of Google, Yahoo and Bing. 80% of your free, natural traffic should come from the search engines. So directory Submission is the main term to build up your link on the best reputation website which will provide you best SEO services.

1. RSS Submissions
2. Bookmarking
3. Facebook, Twitter, LinkedIn
4. YouTube video
5. Article Marketing
6. Forum Participation
7. Commenting on websites and Blogs
8. Using coupon site
9. FourSquare
10. Craigslist Marketing