Google Shows New Adwords Ad Format on Google+

As we all know, Google experimenting lots of things without announcing it. one of them is Google adwords new ad format on Google+. In a recent post by Barry Schwartz, CEO of  seroundtable said:

We've been covering Google experimenting with a new AdWords ad format, where the ad is labeled in a yellow ad banner for a while now. More and more people and searchers are seeing it every day but Google has yet to announce the change.

It seems Google may have slipped up by showing in a Google+ screen shot the new ad label without knowing. They showed how you can use the knowledge graph to follow brands on Google+, but in the screen show, there was an AdWords ad that had the yellow label.

Here is a current adword Ad format below:

Here is new adword ad format which is going to be live soon all over :

My question is, why hasn’t Google announced it yet and what is taking them so long when it comes to switching over to it.

This has to be going live to all very soon but when? Comment your answers below if you have something to say about this.

Image Credit:  intelligentlinks.org

Google analytic most wanted keywords-"" Not provided" and "Not set"

In this post i am going to explain you about the the terms of Google analytics which some peoples don't know as they are seeing these nightmare keywords in their daily status of Google analytics account of their websites or blogs

My first question is how many of know about "what is (not provided)" and (not set) appears in keywords column of their website or blog Google analytics account.

Focused Area:

The main reason why (not set) to appear as a dimension value is specific to each report

You might see (not set) as the value for dimensions within each of these dimension groups:

Advertising: Campaign, Ad Group, Keyword, Match Type, etc.

Content: Landing Page

Visitors: Flash Version, Screen Colors, Language, etc.

1) In-terms of Google Ad words:

There is a redirect in the URL

The gclid parameter is altered or dropped from the ad (See: CPC Data Not Collected)

2) The Traffic Sources reports

Search > Organic

If (not set) is appearing in your Organic search reports, it could be that:

An incorrectly configured filter is modifying campaign variables or referral patterns.

urchin.js is being used on the landing page. This tracking code is no longer supported and so its search-engine list is out of date. Many new search-engine URL formats are not recognized (e.g., bing.com/?q=KEYWORD). Visits originating from these sources will be marked bing/(organic) but since no search term could be recognized, keyword will be (not set).

The Content reports

Site Content > Landing Pages

If you see landing page = (not set), this is generally due to a visit with no_trackPageview hit included.

This can happen if you have a visit with another type of interaction hit, such as_trackEvent, _trackSocial, or _trackTrans (Ecommerce), but no_trackPageview hit.

To investigate, create an advanced filter that includes pageviews matching exactly 0. You can then apply this to the Content > Event reports, Traffic Sources > Social > Social Plugins report, or Conversions > Ecommerce reports. This will help you identify which type of hit is causing the issue.

Often, the cause is:

A view filter removing specific pageviews

The omission of the _trackPageview code call on the website

The Audience reports

Technology > Browser & OS > Screen Resolution

It is quite common that the screen resolution that has the highest Ecommerce conversion rate is (not set). Additionally, a high incidence of (not set) Ecommerce rates can occur for these dimensions:

Flash Version (occurs if Flash is disabled in browser settings)

Screen Colors

Language (in demographics report)

Generally, these traffic segments are small, and so are not statistically significant.

Special reports

Custom reports

When you select a traffic-source related dimension (such as Campaign) in a Custom Report, the dimension is applied to all visits in the account, not just Paid Search traffic. Therefore, visits that do not have any campaign information associated (e.g., direct, referral traffic) will be reported under (not set). You will see something similar if you select the Campaigns report under Traffic Sources > Sources rather than theCampaigns report under Advertising > AdWords.

Instead of creating a Custom Report, the best way to get this information would be to use an advanced segment in the specific report.

Visitors Flow

Similar to the custom reports, when you select a dimension such as Campaign in the Visits Flow reports, you may see (not set) in the Funnel path because all visits from direct and referral traffic would not have campaign information. If you do the math, you'll see that (all other campaigns sources) + (not set) = total visits.

Another new 'Embed Post' feature announced by Facebook in 2013 copied from Twitter

Hello Followers,

Good afternoon, 

when i have started my laptop today, i have read the news about Facebook rolled out new Feature today named "Embed post" Feature like twitter on Facebook as you are embedding your tweets to your website from your Twitter acoount

However, all Facebook posts cannot be embedded, only those posts whose privacy settings are set to public can be embedded.

Facebook Founder- CEO- Mark Zuckerberg

According to the announcement, the feature is currently being tested with CNN, Huffington Post, Bleacher Report, PEOPLE and Mashable pages. However, Facebook promised broader availability soon.

Facebook Laptop Sticker

An embedded post will let readers like or share the update, and like or follow the author of the content.

A company spokesperson said the feature would roll out more broadly to users "soon."

"Today, we are beginning to roll out Embedded Posts to make it possible for people to bring the most compelling, timely public posts from Facebook to the rest of the Web," Facebook software engineer Dave Capra said in a statement. "Every day, public figures, journalists, and millions of regular people share their thoughts on what's happening around the world on Facebook publicly."

Example of Embedded Post on Facebook

The embedded posts feature is ultimately meant to make Facebook a relevant part of pop culture and news stories, an area where Twitter has long reigned supreme

Good News for SEO's : Using Google’s New Keyword Planner

Keywords are the foundation of search engine optimization. They’re what searchers type into Google’s search box, and what marketers incorporate into their web pages to attract searchers to their sites. Google recently launched a new tool that changes the way we research keywords:AdWords Keyword Planner.

Intended for use by paid search marketers, the Keyword Planner replaces the AdWords Keyword Tool we’ve often recommended using and merges it with the AdWords Traffic Estimator. In essence, the Keyword Planner is designed to simplify keyword research and campaign planning for paid search marketers.

New Features of the Keyword Planner

Despite its AdWords focus, the Keyword Planner can still be used by SEO professionals. The core of the toolset revolves around keyword volume, a measure central to both paid and organic search.

For those familiar with the Keyword Tool, the new interface will take some getting used to. Where the Keyword Tool offered a single interface to accept keywords and return keyword data, the Keyword Planner gives marketers three choices, as follows.

• Search for keyword and ad group ideas. This option takes by the hand those who don’t know where to start. Enter a keyword or phrase, the URL of a landing page and/or an AdWords category, and the Keyword Planner will return some potentially relevant keywords. Each keyword is accompanied by the average number of times per month for which that exact phrase was searched, the phrase’s competitive score and its average cost per click (CPC). This is the only option available to discover new keywords within AdWords. The other two options report data only for the specific keywords entered without suggesting additional keyword ideas.

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Search for keyword and ad group ideas in the Keyword Planner.

• Enter or upload keywords to get estimates. When you know exactly which keywords you’re targeting, this option allows users to paste in or upload a list of keyword phrases. The tool will return the average monthly searches, competitive score, and average CPC for each phrase without identifying additional keyword phrases. Be sure to click “Get search volume” rather than “Get estimates,” or you’ll find yourself in the AdWords interface building ad groups and campaigns instead of downloading data to analyze for SEO.

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Enter or upload keywords to get estimates in the Keyword Planner.

• Multiply keyword lists to get estimates. A nice time-saver, this option takes lists of words and combines them in every conceivable way to generate a list of possible keywords. For example, multiplying a list containing “black bean” and “black beans” with a list containing “recipe” and “burger” would result in the following four combined keywords: “black bean recipe,” “black bean burger,” “black beans recipe,” and “black beans burger.” The resulting report also contains the average monthly searches, competitive score, and average CPC for each phrase without identifying additional keyword phrases.

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Multiply keyword lists to get estimates in the Keyword Planner.

How It Works for SEO

Essentially, the first option to “search for keyword and ad group ideas” is the closest in functionality to the old Keyword Tool. SEO professionals will use this portion of the Planner most frequently, working with the “Keyword Ideas” tab.

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Keyword ideas report in the Keyword Planner.

Play with the interface to determine how to get the most keyword ideas from the tool. I’ve found that entering a few very closely related keyword phrases in the “your product or service” field and leaving the other two fields blank returns the most keyword ideas. To hone in on keywords related to your industry, try adding a product category or using the negative keywords targeting filter to specify keywords you don’t want to include.

It’s not useful to specify a landing page, however, when the goal is to discover new keywords. Adding a landing page tells the tool to extract keyword phrases from content you’ve already created. So basing your SEO plan on those keywords will only get you more of what you already have.

As with the old Keyword Tool, Planner lets you download the monthly search volumes for the last 12 months in addition to the average monthly searches. In the download dialog box, just check the box for “Segment statistics by month.”

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Extracting monthly data from the Keyword Planner.

Keyword Planner vs. Keyword Tool

The “search for keyword and ad group ideas” portion of the Keyword Planner offers recipes more efficiently than the old Keyword Tool. For instance, the keyword and ad group ideas report can be modified quickly via an interface that doesn’t require the entire page to load. The content refreshes quickly to include or exclude certain words, apply keyword filters, adjust targeting, modify the search and more.

SEO professionals will also be glad to see that exact match is the default measure for average searches per month. Exact match refers to searchers using an exact keyword phrase without being split by other intervening words. For example, only “bean recipes” is an exact match for the keyword phrase “bean recipes.” Phrase match and broad match would match keywords that searchers use more loosely, such as phrase matching a search for “bean and ham recipes” with the keyword “bean recipes.”

The old Keyword Tool defaulted to broad match for search volumes, a number that results in dramatically skewed keyword data for organic search. One missed check box in the old tool could render hours of keyword research useless if was conducted in the wrong match type.

Another good feature the new Keyword Planner brings to the table for local search is targeting by city. For ecommerce sites with brick and mortar stores in specific cities or regions within a country, this new feature is revolutionary. The old Keyword Tool displayed search volumes by country only.

Unfortunately, using the “search for keyword and ad group ideas” portion of the Keyword Planner makes keyword discovery an even more time-consuming process than it already is by adding extra steps. Before you can even begin to research keywords, you have to choose which of the three features you’d like to work with. In addition, after clicking the “Download” button, a second confirmation dialog box must be clicked through before the file will be downloaded to your hard drive.

Really, though, it doesn’t matter which we prefer, the old Keyword Tool or the new Keyword Planner. The Planner was launched in mid-May, and the AdWords Keyword Tool should be discontinued sometime this month. Since the Keyword Planner is here to stay, get used to the interface before the Keyword Tool disappears and you’re left scrambling for data.

Big News for Webmasters(SEO) : ALTAVISTA search engine closed announced by YAHOO

Once up on a time, there was a popular search engine called AltaVista. It lives no more.
On Monday, its owner Yahoo Inc. sent AltaVista.com to the Internet graveyard to rest alongside order-almost-anything venture Kozmo.com and the butler from Ask Jeeves. Palo Alto,

We mourned the closing of AltaVista when it was announced at the end of last month. But today’s the day it actually closed. No more AltaVista. Gone. Perhaps no one will suffer as much as the inhabitants of Pawnee, Indiana.

Calif.-based AltaVista was introduced in 1995, three years before Google Inc. was founded. Eclipsed by Google in the early 2000s, AltaVista's star had already faded by the time Yahoo acquired it as part of its $1.7 billion purchase of Overture Services Inc. in July 2003. Overture had bought AltaVista earlier that year from Massachusetts-based CMGI Inc.

Yahoo announced AltaVista's fate on its Tumblr page late last month. Search industry expert Danny Sullivan likened AltaVista to a bright child neglected by its parents.

"You were loved. You really were," Sullivan wrote in a blog post eulogizing the site. "People did not want to leave you. But despite adding new features, some of which Google copied, you couldn't keep up with the pace and innovation of that company, which decided against becoming a portal like your corporate masters ordered for you."

Now Generate more revenue from Google Product listing ads feature 2013

Online search giant Google has launched a new ad format, called Product Listing Ads, in India to provide users information images, price and brands of products that will help people shop better both online and offline. 

Everyday, millions of shoppers use Google search to research and discover products to purchase online and offline, and this new format connects users to product-information looks, price and brands, Google India said in a statement. 

Product Listing Ads will appear on shopping-related queries on Google.co.in. This feature will initially be placed on the right-hand side of the search results page above text ads, and it will be labeled as 'sponsored', it added. 

This ad format will help users easily find and compare relevant products and their prices to fine-tune what they are looking for, the statement said. 

Product Listing Ads are a great opportunity for merchants to present their business and promote their products to interested shoppers as well, it added.

What and how to do on- page optimization in 2013

Hey guys, i came with something new and inovative steps for the peoples who want to start or learn seo . So here are some basic but neccesory steps in on-page optimization to recover your site with lots of Google panda and penguine updates. So here i come with something new and intersting facts about on- page optimization . Please have a look below for the intersting facts:

1) keyword research : it is very important factor for your website or blog optimization , because without knowing much about your keyword it ia very defficult for you get very good optimized in GOOGLE SERP. For this you just have to research your keywords by using best tool in the word for the named " Google adwords" keyword research tool .
This tool helps you a lot for finding right keywords about your blog or for your website. So when you are doing on page optimization for your website just keep in mind this awsome tool.

2) Competitor Analysis:  So here is another fact for the onpage optimization of website, which is competitor analysis . You should also have to just focus on this parameter too.

3) 404 error page redirection : redirect your 404 page so that if someone typed wrong url then redirect the user to the desired page of your website by using 301 redirection .

Thanks for reading this post, if you like this then please do comment below for your feedback.